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Is there more for local businesses in Waterford? With more than 7.7 million overseas visitors to Ireland in 2007, together with close to 3 billion mobile phones worldwide, and 2.2 billion users accessing the mobile internet in 2008, the mobile phone a perfect channel for cafés and restaurants in Waterford to interact directly with their clientèle.
In a pioneering move, a Waterford business, Nubiq Ltd., the number one provider of mobile Web solutions, is introducing a mouth-watering, initiative – the Mobile Food Circle!
The Mobile Food Circle is the ‘Little Black Book Guide’ on quality places to eat. It provides a fresh new platform for over one hundred restaurants, cafés, bistros and eateries in the South East region, to communicate with both local and touring clientèle via the most personal medium available - the mobile phone!
When clients are out and about wondering where to wine and dine they can simply log onto the Mobile Food Circle homepage on their mobile for a complete listing of restaurants in their locality. From there, diners can locate restaurant details - menus, recipes, wine lists, gallery pictures and reviews - with the added benefits of location mapping and click-to-call features to make a reservation directly!
“We wanted to capitalise on the tourist opportunity in Ireland, the mobile phone is always on, and is always in peoples pockets, so it offers new revenue and business opportunities” Hélène Haughney, CEO, Nubiq.
Businesses are realising they can communicate directly with consumers via this 3rd screen medium! The Mobile Food Circle is the FIRST restaurant business directory that is accessible on the mobile phone, and is exclusive to the South East region! A mobile internet presence allows Waterford restaurants to stay ahead of the competition by targeting customers directly!
Submitting a business into the Mobile Food Circle directory is FREE! Additionally, The Mobile Food Circle is also offering sponsorship opportunities for local businesses to get behind this great initiative for its launch, participating Sponsors will receive extensive exposure across all Mobile Food Circle media channels for a period of 12 months, increasing your brand awareness, maximising your business opportunities!
To become a member of the growing community of Mobile Food Circle restaurants, or for more information on how to participate as a Sponsor, simply email Deirdre Morrissey at
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, alternatively call 051 302909.
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